Clothing trends in the fashion industry are ever-changing and unpredictable. Global events, like the Covid-19 pandemic, have an impact on clothing and footwear sales. However, the clothing and fashion industries have largely bounced back from those declines, and it is...
When you think of your favorite brand, what comes to mind? Colors? Fonts? Logos? While these elements are important to brand recognition, they don’t explain why people purchase from that company. For example, when I mention Nike, you might first see their famous...